adidas
German sportswear giant Adidas is changing an advertising campaign for the revival of a 1970s running shoe after an Israeli complaint. The Israeli government criticised the choice of model Bella Hadid to front the campaign for the revived shoe, which was originally designed for the 1972 Olympic Games in Munich. The Munich Games were overshadowed by an attack which saw Palestinian terrorists kill 11 Israeli athletes and officials. In a post on social media platform X, Israel accused Hadid, whose father is Palestinian, of promoting "blood libels and anti-Semitic conspiracies against Jews." Adida...
DPA International
Adidas CEO Björn Gulden has criticised a lack of communication by the German Football Federation (DFB) around a new national teams kit deal but conceded they would have not matched the reported offer from rivals Nike. Gulden told the Frankfurter Allgemeine Sonntagszeitung paper that Adidas had only been able to submit one offer and not been given an opportunity for further negotiations, a practice he named unusual in the business. "I would have wished for a talk with the DFB," he said. The DFB announced in March that they would end a decades-long partnership with Germany-based Adidas in 2026 a...
DPA International
US sporting goods maker Nike may no longer sell some sports trousers in Germany that feature three stripes after a judge found these are too similar to the designs of rival Adidas, in a court decision on Tuesday. The Dusseldorf Higher Regional Court made the decision after an appeal but it dismissed Adidas' objections to four other pairs of Nike trousers that also feature stripes. Unlike the Dusseldorf Regional Court, the Higher Regional Court saw sufficient differences to the Adidas design in these trousers. "Not every side stripe pattern on sports trousers is to be prohibited," the court sta...
DPA International
German sporting goods group Adidas has achieved robust growth at the start of the year - with the exception of the important North American market. There, sales in the first quarter fell by 4% on a currency-adjusted basis, the company announced when presenting its final figures on Tuesday. Wholesale in North America had recently suffered from continued high stock levels. In contrast, currency-adjusted sales in China rose by 8%. One of the biggest growth drivers was Latin America with an increase of 18%. Europe also recorded double-digit growth of 14%. Group sales rose by 4% to just under €5.5 ...
DPA International
閲覧を続けるには、ノアドット株式会社が「プライバシーポリシー」に定める「アクセスデータ」を取得することを含む「nor.利用規約」に同意する必要があります。
「これは何?」という方はこちら