Rolling Stones announce collaboration with Roblox
The Rolling Stones are the latest big-name music act to collaborate with Roblox. Following previous tie-ins with Lil Nas X, Sir Elton John, and Nicki Minaj, the partnership brings the rockers into Beat Galaxy, a virtual world crafted by Universal Music Group. An interactive experience gives users the chance to dive into a track-runner game featuring the band's classic hits, as well as compete for prizes and acquire unique virtual merchandise. The virtual space will also house a club and social hub for fans to connect. In a statement, the Stones said: “Bringing our music to the virtual world of...